Photographers can use Twitter in a variety of ways to help expand both their network of fellow artists and their reach to a broader audience that connects with their work. One popular photo application for Twitter is wow.Instagr.am, which allows you to snap a photo using an phone and post it directDy to your Twitter feed. Keeping these points in mind will help a photographer build a valuable Twitter network that satisfies both the need to connect with fellow professionals and the need to better understand followers who relate to their art. Understand who is connecting to you on Twitter and why, so you can incorporate their preferences in your Twitter photos. Twitter does provide a wonderful way for connecting potential art enthusiasts and future clients with you and your artwork. While you may have many followers, it is likely only a percentage of these followers interact directly with you. Besides asking your followers what they would like you to photograph, look at the lists you are publicly posted in on your profile page and see why other followers have decided to categorize your tweets. Other applications, such as wow.Ow.ly, wow.Twitpic.Dom and wow.frog.Dom, allow you to upload any pictures to your Twitter stream and will host them on their site.
Engagement Labs' Founder's Steering Committee, which is mandated to work with the Company's executive leadership and its data scientists with a view to assessing, validating, adjusting and steering the metrics used in the complex algorithm that derives the eValue scoring matrix, has been a significant contributor to the development of this update. "Social media marketing is an evolving market and our team at Engagement Labs is continuously evaluating the eValue analytics tool to better reflect the needs of the industry," said Bryan Segal, CEO of Engagement Labs. "Companies across the globe are increasing their use of social media to promote their brands and connect with their audiences on a deeper level, all with the goal of increasing brand awareness, boosting customer loyalty and acquisition, gaining greater customer support, and driving revenues. The eValue tool enables companies to measure their social channels against a benchmark and ensure their social strategy is driving and delivering results. Providing the highest-quality scores: According to eMarketer , worldwide social media advertising spend increased 45.3% from 2013 to 2014. eValue provides a global benchmark for social media scoring, allowing brands to measure their social and digital media efforts, benchmarked against 75,000+ brands. The eValue tool gives brands a score between 0-100. Scores are based on over 320 metrics and key performance indicators (KPI's) - which include Impact, Responsiveness and Engagement - across various social media channels including, Twitter, Facebook, YouTube, and now Instagram. Expanding the eValue tool to incorporate Instagram: Function on the eValue tool has been further expanded to include Instagram.